What does this skill do?

The Instagram Stories Sales Copy Skill generates complete sequences of persuasive stories to sell products on Instagram organically. It structures each sequence with a hook, problem, solution, proof, offer, sense of urgency, and call to action, providing the exact text for each screen along with recommended interactive stickers. Designed for entrepreneurs who want to launch direct offers in Stories without hiring a copywriter.

Direct Offering Launch
Create a series of 6 to 10 stories to promote a product with a discount, free shipping, or a bonus, without coming across as pushy.
Generating Qualified DMs
Create organic stories with surveys and interactive questions that turn visualizations into sales conversations.
Flash Sales and New Releases
Take advantage of days with high engagement to run flash sales with a sense of urgency and scarcity built into the script.
Reactivating Stories
Replace stories that don't generate clicks or conversations with a structured, step-by-step persuasive approach.

Usage examples

🎯 Product Launch
Create a series of stories to sell an ergonomic laptop stand for €39 with free shipping. Over 3,000 sold, rated 4.9/5. This week only.
💬 Generate DMs
I need stories that convey clear, targeted messages for my digital marketing course. Include surveys and interactive questions.
⚡ Flash Sale
Create a series of 6 stories for a 24-hour flash sale of my productivity ebook. Price: €12 instead of €29.
📊 Card and Video Mix
Create a mixed-format ad (card + video) for my organic face cream. Benefit: hydrated skin in 7 days. Proof: 1,200 reviews, 4.8/5.

Features

Complete Persuasive Structure Hook → problem → solution → proof → offer → urgency → CTA sequence, optionally including responses to objections.
Exact text on screen Each story includes the exact text to be displayed or spoken, with a maximum of 2–3 lines per screen for maximum retention.
Interactive Stickers Suggestions for polls, questions, and links for each story, increasing engagement and qualified DMs.
Flexible format Can be adapted to a text script, a video script, or a mixed format, depending on the entrepreneur's preferences.
Ready for Canva or recording The output can be imported directly into Canva to design cards or used as a script for video recording.

Frequently asked questions

No. The skill works with Claude without any additional connection. You just need to enter your product details in the prompt.
Between 6 and 10 stories, depending on whether responses to objections are included and on the complexity of the proposal.
Yes. The generated script serves as a starting point that you can adjust in Canva or while recording the video to match your brand's tone.
Yes. The skill is designed for e-commerce on Instagram and supports physical products, digital products, courses, and services.

Related skills

More skills in the same category:

Sales Copy for Instagram Stories — Persuasive Sequences with Claude AI

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