What does this skill do?

Skill's Strategic Content Plan generates a weekly publishing schedule focused on consistency, authority, and conversion. Based on your niche, audience, goals, and primary format, Claude builds a comprehensive plan that includes content types, compelling ideas, the structure of each post, and the ideal frequency—all ready to implement and replicate.

Weekly Schedule
Publish content Monday through Sunday using the post type assigned to each day.
Alignment with Objectives
Link each post to your business goal: selling, growing, generating leads, or building customer loyalty.
Ideas That Grab Attention
Get 10 compelling proposals with specific themes, ready to be tailored to your brand voice.
Repeatable Format
A structure that can be replicated week after week so your team can get things done without relying on inspiration.

Usage examples

🥗 Nutritionist
Create a weekly content plan for a sports nutritionist targeting women aged 30–45 who work out 3–4 times a week. Goal: to sell one-on-one consultations. Format: Instagram carousels and Reels.
🏢 B2B Agency
Create a content plan for an AI automation agency serving small and medium-sized businesses. Audience: CEOs and COOs of companies with 10–50 employees. Format: LinkedIn posts and a weekly newsletter. Goal: to generate qualified leads.
📅 Lacking inspiration
I haven't posted anything in weeks. Help me put together a weekly content calendar for my online fitness niche. I want something simple and repeatable.
🎯 Authority and Sales
I need to establish my authority as a productivity consultant and align my posts with my goal of selling an online course. Give me the complete plan, including ideas and structure.

Features

Structured Weekly Schedule Content distribution from Monday through Sunday, with the type of post specified for each day.
Balanced Content Types Categories such as educational, inspirational, social proof, and conversion, along with their recommended percentages.
Publication Structure with a Call to Action Template with a hook, body, and call to action for each piece of content.
Ideal Frequency by Format Recommendations on how many posts to publish per week and by format, tailored to your actual goals.
Reproducible and measurable Designed as a base template to reuse weekly and track which types generate the most conversions.

Frequently asked questions

No. The skill works directly in Claude Code or Cowork without any additional setup. You just need to describe your niche, audience, goal, and primary format.
Yes. The skill is designed to adapt to any niche, from sports nutrition to B2B automation. The more specific you are when defining your audience and objective, the better the results will be.
For all formats: Reels, carousels, posts, videos, newsletters, LinkedIn posts, etc. Specify your primary format, and the skill will adjust the frequency and distribution.
Yes. The result is a basic template that you should adapt to your brand voice. We recommend implementing it weekly and reviewing the results every four weeks before making adjustments.

Related skills

More skills in the same category:

Strategic Content Plan — Weekly Schedule with Claude AI

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