What does this skill do?

The Launch Posts Skill generates four complete versions of social media posts based on your launch details: product, audience, benefit, unique selling point, and offer. Each version follows a different structure (big announcement, problem it solves, backstory, and irresistible offer) and includes copy-ready text, visual suggestions, supporting stories, hashtags, and the optimal time to post.

Digital Product Launch
Promote a course, ebook, or digital tool with copy that builds anticipation and drives sales.
Registration or Job Openings Now Open
Announce the opening of a pop-up store, a new service, or limited availability urgently and clearly.
New version or feature
Showcase a major update to your product in a way that resonates with your current audience.
Social Media Launch Campaign
Use the four versions as the centerpiece of a coordinated campaign across multiple social media platforms.

Usage examples

🚀 Digital product
I'm launching a line of digital planners for the iPad aimed at women ages 25 to 40. Benefit: Organize your personal and professional life in one place. Offer: 30% off during the first week. Create the four versions.
🤝 Professional Service
I'm launching a productivity consulting service for remote teams of 10 to 50 people. What sets me apart: my own methodology based on real data. Offer: a free diagnostic session for the first 5 clients. Create the launch posts.
🔄 New feature
I'm launching a new Apple Pencil integration feature in my note-taking app. Audience: college students. Tone: excited and casual. Give me the four versions with supporting stories.
📣 Multi-network campaign
I'm going to launch a copywriting course on three social media platforms. Create the four versions of the launch post, including hashtags and the best time to post on each platform.

Features

Four Launch Strategies Create four versions with different structures: a bold headline, the problem it solves, the story behind it, and an irresistible offer.
Text ready to copy Each version includes a 200- to 400-word post that's ready to be pasted onto the social media platform of your choice.
Support Stories A series of five Stories posts to reinforce the launch in the days following it.
Hashtags and the Best Time to Post Includes 10–15 relevant hashtags and a recommended posting time based on the type of social media platform and the audience.
Visual hint Recommend an image, video, or carousel to accompany each launch post.

Frequently asked questions

Yes. All four versions can be adapted for Instagram, LinkedIn, Facebook, X, or other social media platforms. Just adjust the tone and visual format based on the target platform.
No. The skill works with Claude or ChatGPT by copying the main prompt and filling in the fields in square brackets with the information from your post.
You can choose the one that best fits your positioning or use them as a coordinated sequence throughout launch week on different social media platforms.
Yes. Each version includes a series of five stories to post on Stories in the days following the launch to reinforce the message.

Related skills

More skills in the same category:

Launch Posts — Launch Copywriting with Claude AI

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